AIM
To prepare students for various roles in the corporate world and equip them with the necessary knowledge and skills to excel in the business environment.
DURATION
The maximum duration of programme will be as per regulations and recommendations of the statutory bodies governing the BBA programme. As per existing UGC AICTE, the total duration for completing the BBA programme from the date of admission in first year to completion of Certificate / Diploma / 3 years’ degree/ 4 years Hons. Degree (including Breaks) shall not exceed 7 years. The curriculum of BBA was required to incorporate the features such as: CBCS, Multi-entry and Multi-exit, Academic Bank of Credits, etc. The current syllabus and scheme has been worked out for 3 and 4 years with flexible entry and exit.
| Duration & Qualification Award Details | | No of years of completion | Qualification Awarded | Exit Options | Credit Requirement | Entry Option | Remarks | | One Year (I & II Semester) | UG Certificate in Business Administration | The students shall have an option to exit after 1st year of Business Administration Program | Eligibility Criteria to get Certificate in Business Administration – Total 47 Credits to be earned from 1st Year BBA curriculum | The student who takes an exit after one year with an award of certificate may be allowed to re-enter into Third Semester for completion of the BBA Program within a period of maximum 3 years, subject to the condition that the total term for completing the degree course should not exceed 7 years. | The student is required to choose one MOOC course of 2 credits as per their preference/choice from Swayam portal or any other online educational platform approved by the UGC / regulatory body from time to Students will be allowed to exit after completion of the 3rd year (V & VI Semesters)time at UG level and after completing the course, the student has to produce successful course completion certificate for claiming the credit. The course chosen by the student should be intimated to the MOOC Coordinator of the respective institution during the first semester. | | Two Years (I to IV Semesters) | UG Diploma in Business Administration. | The students shall have an option to exit after 2nd year of the Business Administration Program | Total 93 Credits to be earned till 2nd Year BBA curriculum | The student who takes an exit after two years with an award of UG Diploma may be allowed to re-enter into the Fifth Semester for completion of the BBA Degree Program within a period of 3 years subject to the condition that the total term for completing the course should not exceed 7 years. | At the end of the Fourth Semester every student shall undergo Summer Training for Eight Weeks in the industry/Research or Academic Institute. After completion of training they would be required to submit the training report as per the dates decided by the university and they shall also appear for the viva voice. This component will be evaluated during the fifth semester. The students who are re-entering (after exit) in the fifth semester / third year, students will | | Three Years (I to VI Semesters) | BBA(Hons) | Students will be allowed to exit after completion of the 3rd year (V & VI Semesters) | Major area means a total of six papers from the first area of specialisation (One elective each in 3rd and 4th semester, two elective papers each in 5thand 6th semesters i.e., a total of 6 papers of 4 credits each in three years making a total of 24 credits of major specialisation) and minor area means the total of four papers in the second area of specialisation (One elective paper each in 3rd and 4th semester with 4 credits each and one elective paper each in 5th and 6th semester with 4 credits each i.e. total 4 papers of 4 credits each making a total of 16 credits ofminor specialisation) | — | — | | Four Years (I to VIII Semesters) | BBA (Hons. with Research) | — | A student aspiring for BBA (Hons. with Research) Degree will have to secure at least 75% aggregate marks till 6th semester. | — | Students will be awarded BBA(Hons) Degree |
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CURRICULARÂ COMPONENTS
Distribution of Credits for 3 Year / 4 Year BBA Programme with Multiple Entry-Exits
| Semester | Discipline Specific Course (DSC) | Inter-Disciplinary Course/Minor (IDC) | Multi Disciplinary Course (MDC) | Skill Enhancement Course (SEC) | Ability Enhancement Course (AEC) | Value Added Course (VAC) | Internship / Vocational / Inhouse Industrial/ Work Based Training | Dissertation / Seminar / Research Project | Semester wise Total | | I | 12 | 4 | – | 4 | 2 | 2 | – | – | 24 | | II | 12 | – | – | 3 | 2 | 2 | 4 | – | 23 | | III | 16 | 4 | 3 | – | 2 | – | – | – | 25 | | IV | 12 | 4 | 3 | – | – | 2 | – | – | 21 | | V | 12 | 4/8* | 3 | 1 | – | – | 4 | – | 24/28* | | VI | 12 | 4/8* | 3 | 1 | – | – | 4 | – | 18/22* | | VII | 16 | 4 | – | – | – | – | – | – | 20 | | VIII | 12 | 8 | – | – | – | – | – | – | 20 | | VIII (Research) | 4 | 4 | – | – | – | – | – | 12 | 20 |
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GENERIC ELECTIVES
DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC) FOR THIRD SEMESTER
Select any two papers, each from a different specialisation
(1 paper for Major Specialisation, 1 paper for Minor Specialisation)
| Specialisation | Paper ID | Paper Title | | Human Resource Management | BBA 207 | Training and Development | | Marketing | BBA 209 | Consumer Behavior | | Finance | BBA 211 | Security Analysis and Portfolio Management | | International Business | BBA 213 | Management of International Business | | Entrepreneurship Development | BBA 215 | Foundation of Entrepreneurship and Startups |
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DISCIPLINE SPECIFIC COURSE (DSC)/ INTER DISCIPLINE COURSE (IDC) FOR FOURTH SEMESTER
Select any two papers, each from a different specialisation
(1 paper for Major Specialization, 1 paper for Minor Specialization)
| Specialisation | Paper ID | Paper Title | | Human Resource Management | BBA 208 | Talent Management | | Marketing | BBA 210 | Sales and Channel Management | | Finance | BBA 212 | Income Tax Law & Practice | | International Business | BBA 214 | International Business Environment and Strategy | | Entrepreneurship Development | BBA 216 | Opportunity & Feasibility Analysis |
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SUMMER INTERNSHIP
At the end of the Fourth Semester every student shall undergo Summer Training for Eight Weeks in the industry/Research or Academic Institute. After completion of training they would be required to submit the training report as per the dates decided by the university and they shall also appear for the viva voice. This component will be evaluated during the fifth semester. The students who are re-entering (after exit) in the fifth semester / third year, students will submit the Internship Report within one month of joining the Fifth Semester for evaluation.
Major / Minor Project
The BBA degree is offered under a Major-Minor scheme or as a BBA with a Double Major, requiring students to select electives accordingly. A Major Specialization consists of six elective papers from a single area, with one elective each in the 3rd and 4th semesters and two electives each in the 5th and 6th semesters, totaling 24 credits. A Minor Specialization comprises four elective papers, one each in the 3rd, 4th, 5th, and 6th semesters, amounting to 16 credits. To complete the BBA degree, students must choose at least two specializations by selecting a minimum of ten electives. If a student completes at least six electives in their Minor Specialization, it will be upgraded to a Second Major Specialization, and the degree will be awarded as a “BBA with Double Major.”
